I believe in the potential of tourism as a tool for sustainable development, environmental conservation, meaningful cultural exchange, and inner transformation.

I work with travel enterprises to measure their impact, adopt environmentally and socially beneficial approaches, and communicate their offerings in a compelling way to travellers.

I’m currently part of WWF Voices and an advisory board member at Positive Impact Travel.

Recent Sustainable Tourism Consulting Projects

Climate Change Adaptation in Tourism in the Maldives (2022)

Supporting a climate action project to research global and national tourism initiatives centered on climate adaptation in the Maldives.

Life Cycle Assessment for a Responsible Travel Company (2022)

Working with an international responsible travel operator to calculate the carbon emissions, water footprint and ecosystem impact of their tours in South and Southeast Asia, and develop an offset plan to be carbon neutral by 2025.

Voices of Rural India (2020)

An initiative aimed at developing digital storytelling skills among rural communities across India. Powered by a curated platform, online storytelling modules and one-on-one mentoring. An alternate livelihood stream created through digital journalism during the pandemic which decimated tourism incomes.

Reforestation with Alaap (2019)

A collaboration with Alaap to plant two native forests in the Kumaon region of Uttarakhand, using the innovative Miyawaki technique, in an effort to fight climate change. Community engagement, crowdsourced fundraising and fundraising through a clothing collection.

I Love Spiti (2017)

A collaboration with social enterprise Spiti Ecosphere, aimed to create awareness about the single-use plastic crisis in the Trans-Himalayan region of Spiti. Engagement with local tourism establishments, women’s self-help groups and art-based communication.

Voices of Munsiari (2016)

A collaboration with Himalayan Ark in Uttarakhand to enable India’s first Instagram channel to be run entirely by a rural village community. Creative photography and storytelling workshops and crowdsourcing used smartphones.

In the past, I’ve been involved with SankalpTaru Foundation as a marketing and PR advisor, Visit.org as an ambassador and India Untravelled as a responsible travel consultant.

Please email me at [email protected] to discuss your goals and scope of work.